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Allegra Fiets
Allegra Fiets
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CED Website Rebrand

As a SIPD intern, my team and I redesigned the website for the UNC School of Government’s Community and Economic Development Program. I created a logo, moodboard, and visual mockup for the website rebrand.


Company: UNC School of Government SIPD 

Tools Used: Figma, Illustrator, Photoshop

Colors | Typography | Imagery

Moodboard

For the CED rebrand, I chose a vibrant color palette of blues and greens and an elegant font, with a connection to the UNC brand, to inspire a lively and colorful website. 

Homepage Mockups

I created two homepage mockups in Figma. Each mockup follows the established brand and highlights the main features of the CED website, including blogs, resources, and trainings. 


Figma Links:

Mockup - Version 1

Mockup - Version 2


Check out the Final Homepage!

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Google Analytics Report

Evaluating user behavior / user interactions with the original website

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